Patrick Harbison, a Sacramento PR legend, joined Meryl and Mike for the latest round of MarketPlay. Find out why we had it all wrong with Britney Spears and what Patrick watches on a drunken …
Episode 2 – Rachel Smith
Rachel Smith from Wordsmith Communications - a Sacramento based PR firm, joined Meryl and Mike for the latest round of MarketPlay. Play along at home and learn more about the similarity between …
Adapting to the New Normal: How to Optimize Your Digital Recovery Plan
I wish it need not have happened in my time,” said Frodo. “So do I,” said Gandalf, “and so do all who live to see such times. But that is not for them to decide. All we have to decide is what to do …
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Episode 1 – Michael Wisby & Mirah Lucas
How to Create an Effective Call to Action
Are visitors to your website taking action? Perhaps you are not inspiring them to do so. The problem may be your call-to-action. Your CTA is the single most important part of your initial marketing …
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So, You Finally Launched Your Campaign. Now What?
The sum of all human wisdom will be contained in these two words: Wait and Hope.Alexandre Dumas No one likes having to wait for results. Not for very long, anyway. Everyone from students, to …
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