WE MAKE CONTENT THAT HELPS YOU CRUSH YOUR COMPETITION
Content is king. At Two Trees PPC we have thousands of hours of experience in helping small businesses effectively communicate why they are the best choice for consumers. Through blogs, podcasts, social posts, video and more, we’re helping businesses show their value and in return earning them thousands in new business.
Every piece of content we produce starts with a detailed learning phase. We want to know all about your goals and more importantly, your company culture and voice.
Our content team is designed to be an extension of your internal team, so you can trust us to deliver content consistent with your brand and voice.
When you work with Two Trees PPC, you’re working with some of the industry’s most respected minds. We’re also dedicated to transparency and efficiency. As a result you’ll benefit from the following:
The Two Trees PPC CONTENT™ Process
By learning what your goals are and how you like to communicate with your audience, we set ourselves up for success on delivering content that you’ll love.
We map out expectations on deliverables and if a series of content is needed, create a content calendar so everyone knows deadlines and what to expect.
We present all content to you in draft form for you to approve before posting. This is your chance to ensure we’re on point with our communication style.
We don’t just send you the content to sit in your inbox forever. We help you distribute the content by either posting to your website or social platforms.
Once the content is out in the world, we don’t stop there! We review engagement with the content and offer advice on how to improve.
With engagement data, we can go back and refine the content to improve results. We can aslo determine future content direction from the data.
Who are we?
Two Trees PPC has been in business since 2017, and was established to give small to medium sized business the transparency they deserve when it comes to their marketing budget.
Since then we’ve worked hard to grow our business by working hard for our clients. We’ve grown at a remarkable rate since 2017. In 2021, we project 300% growth over 2020, in which we saw 200% growth from 2019.
Do you offshore your work?
Never! Two Trees PPC’s team all work out of the same office in Sacramento. Even if most days are work from home, we meet regularly in person and handle all our work in house with occasional help from our US partners.
Do you research topics to write on?
Yes! Our content team enjoys deep diving into your industry and taking a fresh look at it. We have written for a whole array of industries, but even if we haven’t covered an industry or topic before, our highly talented team can approach it with a new perspective.
Even if you don’t know what topics you need content around, our team will use data to see what the most engaging content looks like and work to replicate that.
Why do I need content on my site?
The short answer – SEO. The long answer – You need to prove to not just your audience that you’re a subject matter expert in your field, but Google is looking for trust signals to verify this too. These include having high quality content that is not just attracting traffic, but content so good that other websites quote you as a source. In order to do this, you need content that you can be proud of, and that works for your online reputation.
How do you know your content is successful?
If your audience is sharing content, and we receive requests from other websites to link (reference) your content, then we are on a winning track.
How much does this cost?
We agree our pricing before starting work. But our general hourly rate for content production is $99/hr.
You should expect a fully researched, 1000 word blog post to take up to 8 hours.
Discounts are available for booking a monthly block of content, for example – 2 blog posts a month for $1000/month.
Do you write it all from scratch?
We can. But obviously, if you have sections of content already written, it’ll lower the time it takes for us to produce the content. If you already have visual assets, please provide them – using stock images isn’t advisable!
How much is video production?
We do offer video production services, but we’d want to know more about the scope of the project before agreeing to a price point. Sometimes a basic video will do, other times you’ll need a full crew. Just contact us and we will see how we can help you.