7 Steps to Avoid Privacy Breaches on Facebook

When Cambridge Analytica violated the privacy of over 87 million Facebook users in 2018, many of those in digital...

Data Privacy and Protection: It All Boils Down to Consent

As the world continues to evolve around us, tech-savvy citizens across the globe have come to a sobering and...

Optimizing Video Content for Immediate SEO Results

The whole point of having a website is to keep your readers engaged. Though not always necessary for the initial...

Display Ads: The Purpose of Retargeting Tactics

Now that you have a better understanding of how to redesign your ads using color psychology, you may be wondering:

Display Ads: The Psychological Effects of Color in Advertising

It’s no surprise to anyone that humans, deep down, are inherently visual creatures. We go about our lives focused on...

3 Simple Steps to Kickoff Your Annual SEO Audit

After countless hardships and personal turmoil, you did it. We did it. We all managed to survive 2020! It may...

Who Should You Hire?: Small Business Agency vs Corporate Mega-Agency vs Hiring Internally

So you’ve managed to get your company off the ground, and you’re ready for marketing help because you can’t spend all...

3 Key Components to Smart Mobile Design

There’s this famous story about an architect who designed this library. It was perfect. But every year, the whole thing...

7 Common On-Page SEO Mistakes and How to Avoid Them

If I had an hour to solve a problem, I’d spend 55 minutes thinking about the problem and 5 minutes thinking about...

The Efficiency of Facebook Ads

Don’t follow the crowd, let the crowd follow you.”

A Nation Divided

How Failing to “Keep Up With the Times” Can Lead to Self-Sabotage As tensions continue to flare across the nation, it...

The Power of the A/B Test: Part 2

5 Factors to Effectively Transform Your PPC Performance Long before the days of the Coronavirus, pay-per-click (PPC)...