Cecilia Qu'in
3 Key Components to Smart Mobile Design
There’s this famous story about an architect who designed this library. It was perfect. But every year, the whole thing would sink a couple inches into the ground. Eventually, the ...
7 Common On-Page SEO Mistakes and How to Avoid Them
If I had an hour to solve a problem, I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.”
The Efficiency of Facebook Ads
Don’t follow the crowd, let the crowd follow you.”
A Nation Divided
How Failing to “Keep Up With the Times” Can Lead to Self-Sabotage As tensions continue to flare across the nation, it has quickly become apparent that “choosing sides” is a huge ...
The Power of the A/B Test: Part 2
5 Factors to Effectively Transform Your PPC Performance Long before the days of the Coronavirus, pay-per-click (PPC) advertising had become known for being a key component to ...
The Power of the A/B Test: Part 1
7 Crucial Elements to Effectively Transform Your PPC Performance If there is anything you may have noticed about modern day marketing agencies, it’s that we are all obsessed with ...
Long Tail Keywords: How Can They Positively Affect Your Business?
If he [Thomas Edison] had a needle to find in a haystack, he would not stop to reason where it was most likely to be, but would proceed at once with the feverish diligence of a ...
How Data Can Help Your Business Grow
Data is one of the most important resources you should use to grow your business. Without the good information that data provides, most businesses would be blindly floundering in ...
Simple Steps Entrepreneurs Can Take to Improve Their Online Visibility
The online business market can be a difficult jungle to navigate. It is not always easy to get noticed among the hundreds and thousands of businesses and entrepreneurs vying for ...
Adapting to the New Normal: How to Optimize Your Digital Recovery Plan
I wish it need not have happened in my time,” said Frodo. “So do I,” said Gandalf, “and so do all who live to see such times. But that is not for them to decide. All we have to ...
How to Create an Effective Call to Action
Are visitors to your website taking action? Perhaps you are not inspiring them to do so. The problem may be your call-to-action. Your CTA is the single most important part of your ...
So, You Finally Launched Your Campaign. Now What?
No one likes having to wait for results. Not for very long, anyway. Everyone from students, to business owners, to your child waiting ever so impatiently for dessert to be served. ...
Life After Lockdown: How Digital Marketing Can Be Used to Save Your Business
Happiness can be found, even in the darkest of times, if one only remembers to turn on the light.
The Importance of a Strong Brand Image for Marketing
Branding is an important marketing tool that sets you apart from your competitors. Without it, you cannot build a positive image for your business. If you work to develop a ...
Why Smart Mobile Design Is Key to Your Marketing Success
There was a time in the digital age when a simple desktop site was all a business needed in order to gain an advantage over its competition. With more and more people carrying ...
Marketing 101: Where Do You Begin?
There is nothing more deceptive than an obvious fact.