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US marketing for UK companies

Ready to Grow in the US?

Paid media strategy and management for UK businesses ready to grow in America.

US Paid Media Expertise
UK Account Manager
Billing in Pounds Stirling
14+ Years UK+US Experience
THE OPPORTUNITY

The US is not just a larger version of the UK

America can be a much bigger audience for your business. It also behaves differently. Search habits, buying signals, ad costs, regional demand, and even the words people use all change how campaigns perform.

What works in the UK doesn't always carry over cleanly. That's where a partner with real experience in both markets matters.

  • Know which US regions to target first

  • Adapt your messaging for American buyers

  • Avoid costly assumptions before you scale spend

  • Build campaigns around real US search behaviour

  • Understand what early traction should look like
WHY TWO TREES

A US agency built with UK businesses in mind

We run US paid media for a living, and our founder is a British citizen who grew up in the UK, moved to the US in his 30s, and has spent more than 14 years working with US businesses.

That's a rare seat to sit in. We know how UK businesses think, how US buyers behave, and exactly where the gaps appear when a brand moves from one market to the other.

US market experience
Strategy built around how American audiences search, compare, and convert.
UK-side understanding
A team that gets UK expectations, communication style, and commercial priorities.
Practical strategy
We help you decide where to launch, what to test, and how to measure early growth.
Less friction
UK account support, GBP billing, and clear communication from both sides of the Atlantic.
WHAT WE HELP WITH

Paid media support for your US expansion

Whether you're testing demand or preparing for a full US launch, we help you make smarter paid media decisions from the start.

Google Ads Microsoft / Bing Ads LinkedIn Ads Meta Ads TikTok Ads ChatGPT Ads
 US market paid media strategy
 Google & Bing campaign planning
 LinkedIn Ads for US B2B growth
 Meta & TikTok campaign planning
 Regional targeting strategy
 Audience research
 Competitor review
 Landing page & conversion advice
 Budget planning
 Reporting & performance analysis
 Ongoing optimisation
 Server-side tracking setup
LEARN FROM OTHERS FIRST

Avoid the common US launch mistakes

A US campaign shouldn't be a copy and paste of your UK activity. Small differences create expensive problems.

Running UK messaging without adapting it for US buyers.
Treating the US as one single market instead of many.
Going national before proving traction in priority regions.
Underestimating CPCs and how competitive the market is.
Using landing pages that don't match US expectations.
Measuring too much, too soon, or the wrong things early.
Hiring a US agency that doesn't understand UK business culture.
Scaling spend before the data actually says to.

We help you build a clearer plan before spend scales.

HOW THE ENGAGEMENT WORKS

A clear path into the US market

1

Understand your opportunity

We review your business, current marketing, target customer, offer, and US growth goals.

2

Build the US plan

We map priority channels, regions, audiences, messaging angles, budget ranges, and launch risks.

3

Launch with focus

We launch test-first campaigns built to gather useful data, not waste spend.

4

Optimise and scale

We review performance, refine the strategy, and scale what shows real commercial promise.

A QUICK FIT CHECK

Built for UK businesses with serious US ambitions

This is a good fit if

  • You're already successful in the UK
  • You're exploring or planning US expansion
  • You have budget to test paid media properly
  • You want strategic guidance, not just campaign setup
  • You want a partner who knows both markets
  • You care about clear reporting and commercial outcomes

Probably not the right time if

  • You want to copy your UK campaigns straight into the US
  • You're not ready to invest in proper testing
  • You need guaranteed results before you'll launch
  • You're only after the cheapest media buyer
QUESTIONS, ANSWERED

Before you book a call

Do you only work with UK businesses? No. We work with businesses in different markets, but this service is designed specifically for UK companies that want to grow in the US.
Can you help if we've never advertised in the US before? Yes. We help you assess the opportunity, plan your launch, and test paid media in a structured way before you commit real spend.
Do you manage campaigns directly? Yes. We handle paid media strategy, campaign setup, management, optimisation, and reporting.
Can we pay in GBP? Yes. UK businesses can work with us using GBP billing.
Will we have a UK contact? Yes. You'll have UK-side account support, backed by US paid media expertise.
Which channels do you manage? Google Ads, Microsoft (Bing) Ads, LinkedIn Ads, Meta, ChatGPT ads, and TikTok, depending on where your buyers actually are and what the growth plan calls for.
How much budget do we need? It depends on your market, goals, competition, and launch plan. Book a call and we'll talk through realistic budget ranges for what you're trying to do.