
Michael Wisby
Founder & CEO
Leads Two Trees’ vision and strategy, representing the agency publicly and guiding high-level client strategy and growth.
ABOUT US
Great marketing is a team effort. Our team works collaboratively with each other and with our clients
to build marketing systems that drive real, measurable growth.
Our team of strategists, creatives, and data specialists builds marketing systems designed for clarity, accountability, and measurable growth.
With deep experience managing high-impact campaigns and a collaborative, hands-on approach, we turn marketing investment into outcomes you can track and scale with confidence.
THE TWO TREES STORY
Two Trees PPC launched in 2017, born from founder Michael’s vision while sitting under two trees with a colleague at a previous agency.
That project name stuck. Each idea behind it felt right, symbolizing our collaborative, creative roots.
Today, our Sacramento-based team continues that legacy, building a PPC agency grounded in data, creativity, and culture—driving measurable performance for our clients.
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We plan, manage, and optimize paid media with a focus on performance, transparency, and measurable growth.
We develop messaging and creative designed to support the full funnel and drive meaningful action.
We develop messaging and creative designed to support the full funnel and drive meaningful action.
We build clear tracking and reporting systems so you always know what’s working and why.
We clarify your message and grow your audience with intention, consistency, and focus.
We improve search visibility by aligning content and structure with real user intent.
Two Trees PPC partners with small‑to‑mid‑sized businesses (typically $10–500M in annual revenue) looking to scale results with ad budgets between $15K–$250K/month.
Our core services include:
Too many companies pour money into ads without clear strategy or insight. We fix that by building custom campaign plans, optimizing daily, and reporting results—so clients see where every dollar goes.

Founder & CEO
Leads Two Trees’ vision and strategy, representing the agency publicly and guiding high-level client strategy and growth.

Director, Agency Performance
Drives Two Trees’ visibility and internal marketing efforts, building partnerships and positioning the agency in the market.
General Manager
Oversees agency operations, staff management, SOPs, and team culture, ensuring projects and people thrive together.
Head of Paid Media
Executes and optimizes paid media campaigns across search and social, translating strategy into measurable performance.
Head of Creative
Leads creative strategy, branding, and content development, ensuring assets connect client goals with their audience.
Marketing Content Specialist
Blends strategy and creativity across social media, photo, and video, bringing brand stories to life through content that actually connects.
Head of Project Management
Keeps projects moving with precision, overseeing task flow, reporting, and client delivery to ensure on-time execution.
Head of Demand Generation
Designs paid media and funnel strategies to drive high-quality leads, collaborating across teams to maximize performance.
Head of Growth Marketing
Optimizes systems and campaigns through CRM, HubSpot, and Asana expertise, aligning marketing and sales for measurable growth.Every prospect gets a one-hour session where we assess your current marketing, ask structured questions, and determine if we're a good fit. It’s not a sales pitch—it's a focused diagnostic that helps both sides understand what’s actually needed.
We offer one fixed-price solution designed to fix all marketing issues across the funnel. The price depends on how fast you want the work done:
$20K/month over 6 months
$10K/month over 12 months
$5K/month over 24 months
No hourly billing, no piecemeal quotes—just one unified strategy.
Every plan includes strategy, creative, platform setup, tracking, paid media management, and content. We build the systems and campaigns that attract, convert, and retain high-quality leads—customized to your business goals.
We work best with small to mid-sized businesses doing $15M–$500M in annual revenue, ready to commit to long-term growth. If you're serious about making marketing a revenue driver, and not just an expense, we’re built for you.
Not as a starting point. We only offer individual services to existing clients after we’ve fixed the full-funnel structure. That way, you’re not investing in traffic before your conversion path is working.
Schedule a complimentary one-hour assessment with our CEO.
Receive transparent, expert insights at no cost.