As the world continues to evolve around us, tech-savvy citizens across the globe have come to a sobering and unsurprising conclusion. The concept of “privacy” and, more importantly, data privacy, is …
Continue Reading about Data Privacy and Protection: It All Boils Down to Consent →
The whole point of having a website is to keep your readers engaged. Though not always necessary for the initial creation of display ads, it is no secret to anyone that video content opens the door to …
Continue Reading about Optimizing Video Content for Immediate SEO Results →
Now that you have a better understanding of how to redesign your ads using color psychology, you may be wondering: How do I use this information? How do I make the best possible use of these new …
Continue Reading about Display Ads: The Purpose of Retargeting Tactics →
It's no surprise to anyone that humans, deep down, are inherently visual creatures. We go about our lives focused on the task at hand, but the second we see a pretty picture, we’re inevitably doomed …
Continue Reading about Display Ads: The Psychological Effects of Color in Advertising →
After countless hardships and personal turmoil, you did it. We did it. We all managed to survive 2020! It may technically be too early to begin the process of Spring cleaning, but we have to admit …
Continue Reading about 3 Simple Steps to Kickoff Your Annual SEO Audit →
When Cambridge Analytica violated the privacy of over 87 million Facebook users in 2018, many of those in digital marketing took a step back to consider: How exactly can we protect our customers? …
Continue Reading about 7 Steps to Avoid Privacy Breaches on Facebook →
If you don't like something, change it. If you can't change it, change your attitude.”—Maya Angelou As tensions continue to flare across the nation, it has quickly become apparent that “choosing …
5 Factors to Effectively Transform Your PPC Performance I gave you two choices as a test: there are never just two choices. That is a lie to keep you from thinking too deeply.” —Rachel …
7 Crucial Elements to Effectively Transform Your PPC Performance Words have magic. Spells and curses. Some of them, the best of them, once said change everything.” ― Nora Roberts If there is …
Chef Cecil Rhodes and friend Jake started Nash & Proper in 2018. The food truck has become a Sacramento institution and so popular they quickly expanded into brick and mortar locations …
Continue Reading about MarketPlay Episode 27: Cecil Rhodes of Nash & Proper →
