Skip to main content
(916) 580-6770

Sign Up For Updates

Be the first to know about the latest updates in the world of digital marketing. The Two Trees team are constantly looking for the latest developments in the world of marketing and share our honest thoughts and tips for free in our resource center.
Education Marketing

Top of Funnel Marketing: What It Is and Why It Matters

Ash Szymczak
by Ash Szymczak
on June 30, 2025

Let’s Talk About TOFU (No, Not the Food) Ever find yourself wondering why your digital marketing efforts just aren’t gaining traction? Maybe your ads aren’t converting, your email list feels like a ...

Read More
June 20, 2025 • 3 min read
The Hidden Cost of Cheap Marketing: Why “Affordable” Isn’t Always Smart
By Mike Wisby
June 16, 2025 • 2 min read
How Much Should You Really Spend on Ads?
June 5, 2025 • 1 min read
Top 5 Landing Page Mistakes That Are Costing You Leads
February 15, 2025 • 11 min read
Effective Marketing Solutions for Modern Businesses
By Mike Wisby
November 22, 2024 • 3 min read
Two Trees Team Takeaways: SMX Next
By Sophie Fell
November 8, 2024 • 6 min read
Why The Right Bidding Strategy Will Make Or Break Your PPC Campaign
By Sophie Fell
November 4, 2024 • 3 min read
Google Vs Meta Ads
Google vs. Meta: How to Decide Which Ad Platform is Best for Your Business
By Samuel Tran
September 27, 2024 • 2 min read
There’s A New Search Ad Platform In Town - TikTok Search Ads
By Samuel Tran
September 26, 2024 • 5 min read
Generating Awarness First
How To Create An Effective Top-Of-Funnel Marketing Strategy
By Sophie Fell
September 20, 2024 • 3 min read
Setting Up for Ad-celence: 7 Best Practices For A Successful Facebook Ads Campaign
By Samuel Tran
September 11, 2024 • 8 min read
The Ultimate Guide To PPC Audiences, When & Where To Use Them
By Sophie Fell
September 3, 2024 • 7 min read
Digital Marketing For Roofing Company
How Roofing Companies Use Digital Strategies to Boost Business Year-Round
By Mike Wisby
September 1, 2024 • 3 min read
7 Ways Data Insights Can Improve Your Digital Marketing Results
By Mike Wisby
August 27, 2024 • 6 min read
The Best Free Online Qualifications For Digital Marketers
By Sophie Fell
August 26, 2024 • 9 min read
How To Find & Apply The Best Negative Keywords To Search Campaigns
By Sophie Fell
July 15, 2024 • 3 min read
Two Trees PPC Public Speaking
The Art of Online Persuasion: 8 Copywriting Practices for Google Ads that Increase Conversions
By Samuel Tran
July 2, 2024 • 4 min read
How To Create A Google Ads or Microsoft Ads Account
By Sophie Fell
June 27, 2024 • 4 min read
Unlock TikTok's Diverse Audience: Engaging All Age Groups for Success
By Ashley Nolivo
June 24, 2024 • 4 min read
Why YouTube Is A Must-Have Part Of Your Media Mix In 2024
By Sophie Fell
June 11, 2024 • 8 min read
6 Reasons Why Your Paid Search Ads Might Not Be Working
By Sophie Fell
June 6, 2024 • 4 min read
6 Myths Busted About Microsoft Ads
By Sophie Fell
May 31, 2024 • 10 min read
The 2024 Guide To LinkedIn For Businesses That Are New To The Platform
By Sophie Fell
May 21, 2024 • 10 min read
Google Marketing Live 2024 - Two Trees Team Takeaways
By Sophie Fell
May 10, 2024 • 2 min read
Top 5 Reasons Using A Newspaper Company For Digital Marketing Is Dumb
By Mike Wisby
©2025 Two Trees PPC, LLC. All rights reserved. Privacy Policy