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Digital Marketing

How to Design a Landing Page that Converts

Celia Coughlin-Surridge
by Celia Coughlin-Surridge
on August 10, 2022

A web page shares information, and its goal is to educate. However, a landing page is a page or pages on your website designed specifically for a digital marketing campaign – It’s designed to convert ...

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All articles from Celia Coughlin-Surridge

Digital Marketing
• August 10, 2022

How to Design a Landing Page that Converts
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YouTube Ads
• August 3, 2022

YouTube Advertising and the 5 Benefits it Can Provide Your Business
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Search Engine Optimization
• July 28, 2022

Small Business Local SEO – The Good, The Bad, and How to Improve
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Digital Marketing
• July 14, 2022

The Three Things Your Homepage Needs in Order to Successfully Hook Your Audience
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Digital Marketing
• July 6, 2022

Why It’s Time To Outsource Your Facebook and Instagram Advertising
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Digital Marketing
• June 28, 2022

Marketing Hack – Three Ways to Research Your Ideal Audience and What You Should be Looking For
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Digital Marketing
• June 21, 2022

Breaking Down Backlinks and Why You Can’t Ignore Your Business’ PR
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Digital Marketing
• June 15, 2022

Why Your Google Ads Strategy May Actually Be Costing You More Than You Think
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Small Business Marketing
• June 9, 2022

3 Online Marketing Strategies All Local Small Businesses Should Use
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Digital Marketing
• June 3, 2022

Top-Level Domains and Should Your Company Make The Switch? 
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Digital Marketing
• May 26, 2022

Understanding Your Bounce Rate and Why a Strong Landing Page is Important
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Digital Marketing
• May 17, 2022

Make the Most Out of Your YouTube Ad Spend
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Digital Marketing
• May 11, 2022

Passive VS Active Advertising – Which One is Right for You?
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Digital Marketing
• May 9, 2022

How Competitor Research and Analysis Can Help Your Business
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Digital Marketing
• May 5, 2022

Boosting Engagement on TikTok May Be Easier Than You Think
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Digital Marketing
• April 27, 2022

How Online Marketing is Changing in 2022
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Digital Marketing
• April 20, 2022

Looking for a Way to Get the Most Out of Your Google Ads?
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Digital Marketing
• April 19, 2022

Why Your Website’s Speed May be Sabotaging Your Marketing Efforts
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Digital Marketing
• April 12, 2022

How You Can Use Local SEO Tactics to Drive Traffic to Your Business
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Digital Marketing
• April 6, 2022

Avoid These 3 Facebook and Instagram Ad Mistakes
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Digital Marketing
• March 30, 2022

Ad Tracking: The 3 Main Types & How to Do It Effectively
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Digital Marketing
• March 23, 2022

Marketing Hack – How Examining Your Competitor’s Backlinks Can Boost Website Traffic
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Digital Marketing
• March 17, 2022

Why You Should Be Testing Your Google Ads
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Digital Marketing
• March 9, 2022

The Rise of Marketing Personalization – Can Privacy Co-Exist?
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Digital Marketing
• March 2, 2022

Do You Really Know Your Audience, or Are You Just Guessing?
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Celia Coughlin-Surridge
Celia Coughlin-Surridge

Celia has a long history of running small businesses and now is the Marketing & Communications at the Sacramento Better Business Bureau. In her own words, she is obsessed with online marketing, analytics and search engine optimization.

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