How to Design a Landing Page that Converts

A web page shares information, and its goal is to educate. However, a landing page is a page or pages on your website...

YouTube Advertising and the Five Benefits it Can Provide Your Business

In addition to its growth, video content, in general, is gaining tons of popularity in all forms, with Facebook,...

Small Business Local SEO – The Good, The Bad, and How to Improve

Fun Statistic: 75% of marketers feel their SEO tactics are ‘extremely effective’ or ‘very effective’ at helping them...

The Three Things Your Homepage Needs in Order to Successfully Hook Your Audience

When a customer lands on your homepage, they will decide, within seconds, whether or not they want to stay on your site...

Why It’s Time To Outsource Your Facebook and Instagram Advertising

Facebook and Instagram are one of the best ways to gain exposure and build brand awareness. However, while we know the...

Breaking Down Backlinks and Why You Can’t Ignore Your Business’ PR

There are many ways to build backlinks, but there is more to backlinks than just their definition. There are nuances...

Why Your Google Ads Strategy May Actually Be Costing You More Than You Think

With that said, Google can be intimidating. Many believe that Google Ads require significant financial backing....

Three Online Marketing Strategies All Local Small Businesses Should Be Using

While marketing can include traditional forms of advertising (mailers, print ads, billboards, etc.), we’ve entered a...

Understanding Your Bounce Rate and Why a Strong Landing Page is Important

Bounce rate is that pesky number in Google Analytics that tells us that our audience is going to our website and then...

Make the Most Out of Your YouTube Ad Spend

Today, YouTube is the second largest search engine globally and has over 2 billion users.