Ultimate Guide to Google Ads for Law Firms: Boost Client Acquisition

In an increasingly competitive legal market, law firms must find innovative ways to reach potential clients. Online...

What Makes Up Your Optimization Score in Google Ads & Why It Matters?

Optimizing your Google Ads campaigns is essential for success in the digital marketing realm. An optimization score is...

Why You May Not Be Seeing Good ROI with YouTube Ads

YouTube Ads can be a powerful tool for driving sales, but many businesses don’t always see the returns they desire....

How to Plan Your Digital Marketing for Your Senior Living Community

In 2020, 16.9% of the population was retired. It’s estimated that by 2030 20.6% of the population will be retired. That...
PPC

5 Common PPC Mistakes

No matter how many years you’ve invested into the building of your business, human error is something to be expected....

What Can I Do to Optimize My PPC Budget?

No matter how long you’ve worked in PPC advertising, there is always one aspect that intimidates us more than others....

The Power of the A/B Test: Part 2

5 Factors to Effectively Transform Your PPC Performance Long before the days of the Coronavirus, pay-per-click (PPC)...

The Power of the A/B Test: Part 1

7 Crucial Elements to Effectively Transform Your PPC Performance If there is anything you may have noticed about modern...

What Types of Strategies Can I Use for Lead Generation? (Part 1: Paid Lead Gen)

Today, we’re going to look at a range of different ideas that will help your business create more leads. While there...

We are Google Ads Champions

Recently, Two Trees PPC participated in Google Ads Champions Week.

Top 4 Misconceptions About PPC

Have you had reservations about investing in online advertising? Maybe you heard a few horror stories from your peers...